You mean the useless people who half the time tell girls with porcelain skin to use bronzer or tanning lotion because their brand doesn't make anything light enough?

I didn't mean go go Ulta but usually a real makeup professional will direct you to a line of light foundations

Most makeup companies just don't make foundation that is fair enough for people with very fair skin, or dark enough for people with dark skin either. Or if they have one fair enough, it will be too pink or too yellow. Every time I saw a 'professional' they would try to convince me that their fairest foundation would work, I just needed to 'blend it into my neck really well'. It's much better these days now that people are embracing their pale skin and are aware of the dangers of sun tanning, companies are putting out shades which are lighter, but still not quite fair enough. Unfortunately now that I'm getting older, it's harder to find really good quality foundation. I spent nearly $70 on a Lancôme foundation, only to get home and see it was way too dark in normal light. Lucky my Mum could wear it, now I watch in envy as she puts on this amazing product that covers pores perfectly, smells amazing, doesn't settle into fine lines and lasts all day.

29, also it usually costs a lot to go get shade matched. You have to pay a lot to get shade matched, and then pay a lot more just for the foundation!

okay thanks for the education, seriously, I didn't realize that there was such a limited quantity since I know a demand exists for the product. I can understand it being too pink or yellow as that's probably the most common color in a lot of fair skinned people. well balls man! I'd say go start a strike outside of a beauty company until they wake up and make one, surely they must have a reason and if not then a way to make a much demanded product.